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PTPN Subsidiary Company Implements Four Strategies to Promote Indonesian Tea in 2017

05

Jan

PTPN Subsidiary Company Implements Four Strategies to Promote Indonesian Tea in 2017

KPBN is the largest auction operator for tea in terms of volume and sales transaction value in Indonesia. At the present, the tea being auctioned at [...]

PTPN Subsidiary Company Implements Four Strategies to Promote Indonesian Tea in 2017. KPBN is the largest auction operator for tea in terms of volume and sales transaction value in Indonesia. At the present, the tea being auctioned at KPBN is tea produced by PTPN, namely CTC and Orthodox. KPBN’s Director President; Iriana Ekasari said that, KPBN will cooperate with other plantation producers so they can join selling their tea at KPBN.
`Presently, KPBN is the market place with the infrastructure in Indonesia most ready for selling Indonesian commodity products. We are preparing ourselves for other tea producers to use the existing infrastructure facilities at KPBN as a venue to sell their tea commodities,` said Iriana in a press release in Jakarta on Wednesday (January 4, 2016).Iriana mentioned that there are four strategies enforced by KPBN. They are: implementing business plan integration with the existing buyers.According to her, the buyers are prepared for increasing their purchasing capacity. Namely, they must increase the number of buyer overseas, increase their financial capabilities, and increase the storage capacity.`Secondly, KPBN will be carrying out supply integration with the plantations to ensure the availability of goods and quality consistency,` she explained.Thirdly, the enforcement of auction that is more transparent by displaying unggulan products to every buyer, particularly for plantations which have improved their quality.Fourthly, facilitating supply chain financing with banks for buyers registered at KPBN so they can buy tea at KPBN.`To increase the number of buyers, KPBN will carry out marketing activities more aggressively and right on target such as holding exhibitions both domestically and abroad. KPBN will also build a love for quality tea from plantations in Indonesia among domestic consumers,` she explained.Just for your information, several major companies included in the Jakarta Tea Buyer Association (JTBA), are regular buyers of tea commodities at KPBN. 60 percent of tea commodities from KPBN are sold domestically.As for abroad, buyers export tea to Malaysia, United States (AS), Poland, Pakistan, England, United Arab Emirates, Singapore, Russia, Netherlands, and many others.`In 2016, KPBN sold tea amounting to USD56.1 million. The sales volume for 2017 is planned to increase by 25 percent from 2016, mainly targeted at the export market,` she concluded.
http://ekonomi.metrotvnews.com/mikro/ZkeW1EPN-anak-usaha-ptpn-usung-4-strategi-angkat-teh-indonesia-di-2017

PTPN Eyes 25% Growth in Tea Sales in 2017

05

Jan

PTPN Eyes 25% Growth in Tea Sales in 2017

For comparison, in 2008, KPBN marketed 70% of tea production PTPN. However, in 2016, only 30% of PTPN production was marketed at [...]

PTPN Eyes 25% Growth in Tea Sales in 2017. 
For comparison, in 2008, KPBN marketed 70% of tea production PTPN. However, in 2016, only 30% of PTPN production was marketed at KPBN.
President Director of PT KPBN Iriana Ekasari said, the development of the domestic tea market is difficult to do since consumers are familiar with tea with quality grades one and two. As a result, the price of tea with the primary grade is depressed. Only in the export market is tea with the primary grade still valued. `So PTPN must improve the quality of their tea so that it can exist in a market that values tea with superior quality,` Iriana said, Wednesday (4/1).
One way is to increase fertilizing and processing tea with quality technology. The commitment of PTPN to improve the grade of tea that is produced encourages KPBN to boldly target an increase in tea sales of 25% this year. `It means that there is an additional tea sales volume this year of at least 9,000 tons, particularly in the export market,` Iriana said.
In 2016, the total sales of KPBN tea achieved 36,000 tons. If it increases by 25%, then the tea sales target this year is at least 45,000 tons. Thus far, KPBN has still relied on the domestic market to sell the tea production of PTPN of 60%. The remainder is for the export market such as Russia, America, Malaysia, and several countries in Europe.

Reporter Noverius Laoli 
Editor Dupla KS

http://industri.kontan.co.id/news/ptpn-bidik-penjualan-teh-tumbuh-25-di-2017

2017 KPBN Will be Focusing on Tea Export Sales

04

Jan

2017 KPBN Will be Focusing on Tea Export Sales

Iriana Ekasari, Director of KPBN, admitted that since 2008 the competitiveness of Indonesian tea has declined compared to Russia, England, the United [...]

2017 KPBN Will be Focusing on Tea Export Sales. Iriana Ekasari, Director of KPBN, admitted that since 2008 the competitiveness of Indonesian tea has declined compared to Russia, England, the United States and other countries. In 2008, tea exports still accounted for 70% of all tea products in PTPN traded through KPBN. However, in only 8 years, exports had dropped to only a third of that amount. This decline was caused by the weakening of Indonesia’s market control over tea prices in the global market. Then, there was a decrease in tea auction activities abroad and a decline in the quality of Indonesian tea. In the domestic market, the price of tea sold by KPBN was priced at Rp18,944/kg, whereas in the export market, Indonesian tea was priced at Rp23,155/kg, 22.5% higher than the local price. “The Indonesian market is filled with grade 2 tea, because the Indonesian market is not yet able to value the price of grade 1 tea. As for grade 1 tea, we export it because overseas markets are willing to value the price of grade 1 tea,” said Iriana. That is why this year KPBN will focus on exploring export markets. Last year, 27% of the tea traded by KPBN was exported to Malaysia. However, Iriana confirmed that this year she will focus on export destinations where Indonesian tea exports were once glorious, such as Russia, Pakistan, America, Germany, England, and Poland. Today, KPBN held the first tea auction in 2017. Currently, the tea being auctioned by KPBN is tea that is produced from PTPN, namely the CTC and Orthodox. A total of 24 foreign companies are taking part in today’s tea auction. The tea auction will be held once a week, every Wednesday. In the future, KPBN will cooperate with other plantation producers to sell their tea through KPBN. By Maria Hudaibyah Azzahra Editor: Eva Martha Rahayu http://swa.co.id/swa/trends/marketing/tahun-2017-kpbn-akan-fokus-penjualan-teh-ekspor

'Holding' of Plantation Tea Auctioned off Again

04

Jan

'Holding' of Plantation Tea Auctioned off Again

24 foreign and local tea buyer companies participated in the tea auction with a total of 367,100 kilograms (kg) of tea. The auction was held around [...]

'Holding' of Plantation Tea Auctioned off Again. 24 foreign and local tea buyer companies participated in the tea auction with a total of 367,100 kilograms (kg) of tea. The auction was held around 09.30 WIB at KPB Nusantara's head office.
Based on Kompas.com's observation, the auction was attended by KPB Nusantara President Director Iriana Ekasari, PTPN III President Director Elia Massa Manik, PT PN VIII Chief Commissioner Karen Tambayong, Jakarta Tea Buyers Association Chairman Farid Akbany, representatives from the Ministry of Trade and the Ministry of State-Owned Enterprises, and 24 representatives from foreign and local tea buyer companies.
KPB President Director, Iriana Ekasari, said that the company targeted PTPN tea commodities traded at KPB would grow minimally 25 percent this year, with an increase in sales volume of approximately 9,000 tons.
`All improvement efforts will be in vain if our business partners are not ready to develop. The growth strategy must be integrated, between producers,` said Iriana at the KPB Building in Jakarta, Wednesday (4/1/2017).
The 24 tea companies that participated in the auction included, Indoglobal, Van Rees, Chakra, Indonesia Tea Traders, Pucuk Mas, Pacific, Intraco, Kinami, Finlay, Agri Jaya, Tri Galuh, Cassa, Anugrah, Yoosuf Akbani, Suruchi, Unilever, Prima, Sasana CM, Trijasa, St. Clar, Jakarta Tea, Padakersa, and Sari Inco‎.
Based on United Nations Food and Agriculture Organization (FAO) data from 2015, Indonesia's tea production reached 130,000 metric tons. Tea exports reached 62,700 metric tons. Java Barat contributes to 70 percent of national tea production.
Author : Iwan SupriyatnaEditor : Aprillia Ika
http://bisniskeuangan.kompas.com/read/2017/01/04/124000026/lelang.teh.milik.holding.perkebunan.kembali.digelar

Paser farmers wait for palm oil rejuvenation program

04

Jan

Paser farmers wait for palm oil rejuvenation program

Head of Paser Regional Planning Board (Bappeda) I Gusti Putu Suantara, stated in Tanah Grogot, Tuesday that a palm oil replanting program is under [...]

Paser farmers wait for palm oil rejuvenation program. Head of Paser Regional Planning Board (Bappeda) I Gusti Putu Suantara, stated in Tanah Grogot, Tuesday that a palm oil replanting program is under the authority of the Ministry of Agriculture, thus it cannot be implemented in that area. `The fund for palm oil replanting is Rp25 million per hectare, however it cannot be implemented yet because it is under the Ministry of Agriculture,` said Putu Suantara. Paser Bappeda, according to Putu Suantara, will strive for the implementation of the palm oil replanting program in that area. `Bappeda will explore the palm oil replanting program so that it can be implemented in Paser Regency. The program will not use the Local Government Budget (APBD) but the State Budget (APBN),` Putu Suantara said. Simultaneously with the palm oil replanting program, Putu Suantara continued, the Paser Regency Government will also plant other types of plants on the same land. `If the palm oil replanting program is implemented, a corn planting program will be carried out at this location, because there is a three-year waiting period for the farmers before the palm trees can fully grow,` said Putu Suantara. While waiting for the palm oil replanting for three years, he added, the corn planting program can be harvested within three months. `While waiting for the palm oil to grow for three years, we will promote the corn program that only requires three months to harvest. The program is quite good, especially since the location is around 17 thousand hectares, the same as the area of palm that needs replanting,` explained Putu Suantara. The Paser Regency Government, continued Putu Suantara, has previously coordinated with the Ministry of Agriculture and has received a positive response.`The Regency Government has coordinated with the Ministry of Agriculture regarding corn planting and has received a positive response and greatly supports the program,` said Putu Suantara.
Editor: Tasrief Tarmizi
http://www.antaranews.com/berita/604742/petani-paser-tunggu-program-peremajaan-sawit

Mukomuko Farmer’s Rubber Price Remains High

03

Jan

Mukomuko Farmer’s Rubber Price Remains High

"The price of raw rubber is also still high, at Rp7,000 per kg," said Head of the Plantation Cultivation Section of the Mukomuko Regency Agriculture, [...]

Mukomuko Farmer’s Rubber Price Remains High. `The price of raw rubber is also still high, at Rp7,000 per kg,` said Head of the Plantation Cultivation Section of the Mukomuko Regency Agriculture, Livestock, Plantation and Forestry Office (DP3K), Sudianto in Mukomuko, Monday.He said that the price of clean rubber at the local farmer level has increased over the past two weeks from Rp7,000 to Rp9,000 per kg and the price of raw rubber has increased from Rp6,500 to Rp7,000 per kg.Sudianto hopes that the rubber price can hold for the next few months because the increase in rubber prices has had an impact on improving the welfare of local farmers. According to him, the price of clean rubber can be used for operational costs and maintenance of rubber plants.If the price is that high, he said, besides the operational costs and maintenance of rubber plants, it will also be able to cover the cost of feeding families and the cost of children's education. In addition, he said local farmers can set aside for the maintenance of rubber plants such as buying fertilizer.He advised farmers to tap their own rubber so that the profit gained is greater than paying laborers to tap the rubber. `Farmers must tap their own rubber so that the profit they get is maximized,` he said.
Editor: Ruslan Burhani
http://www.antaranews.com/berita/604588/harga-getah-karet-petani-mukomuko-bertahan-tinggi

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